2/2/18 - David Strumpf on Formulating Crisis Strategies
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2/2/18 - David Strumpf on Formulating Crisis Strategies

Promontory Senior Principal David Strumpf was quoted in a Wall Street Journal article about how developing crisis strategies for companies requires a similar approach to developing strategies for complex events, such as the Olympics.

“When things go wrong, what I’ve seen most often is that lack of a communication plan,” Strumpf said. “And in every post-mortem [of a crisis], the first thing that so often comes back is that ‘we felt like nobody was communicating with us.’ ”

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